It would be a lonely and broke dental practice if your patients never came back after the first visit!
Here's the good news... according to a study on patient loyalty by the Hahn Consulting Group, your average patient has a 60% chance of returning to your practice for a repeat visit after visiting you once. In your favor: the fact that people have a preference for what is already familiar to them, and the fact that changing dental offices would mean having to do research to find a new office.
But here's something you may not expect... by adding one additional service to your practice, you can increase that number to 85%!
What's the secret?
According to the same study, the different is having a written warranty ! It didn't matter if the warranty was given or purchased by the patient, the result was the same... as many as 8.5 patients returned again to the practice, where only 6 were returning before.
Why would a written warranty have such a powerful effect on patient retention?
- The Warranty Requires Return Visits...
Just as a car warranty requires that you have regular oil changes, a Dental Warranty requires that you keep up with hygiene.
- The Warranty Builds Trust ...
When the patient knows in writing how the dentist stands behind his work, the patient's peace-of-mind and trust levels in the dentist increase.
- The Warranty Sets The Practice Apart...
To date, only select practices are taking advantage of the superior patient experience a true warranty provides. This becomes a marketing tool that sets the practice apart from other practices in the market.
As the leading provider of dental warranties in the USA with thousands of patients under warranty, Dental Warranty Corp is the #1 choice for dentists looking to set their practice apart, and add patients, profits, and production.
If you are interested in adding to your patients retention efforts by using a top notch written warranty on your restorative, cosmetic, and removable dentistry, check out www.dentalwarranty.net.