Hear from thriving practices around the country as they share valuable tips and answer questions about their success with Dental Warranty. LISTEN NOW!
Mason Family Dentistry Success Story
Team members from Dr. Mason’s practice share their success with Dental Warranty
How To Present Dental Warranty To A Patient
Team members from Dr. Mason’s share how they present Dental Warranty to a patient.
FAQ: How Much Does Dental Warranty Cost?
Team members from Dr. Mason’s practice answer a patient’s question on how much Dental Warranty costs and a recommended way to present the treatment and cost.
FAQ: What Does Dental Warranty Cover?
Team members from Dr. Mason’s practice answer a patient’s question on what Dental Warranty will cover.
Walter Raby, Practice Administrator at Destination Dentistry (and, as you can see, part-time rock star!)
The Destination Dentistry Dental Warranty billboard
From 18% to 72% Acceptance, and Other Wisdom Walter Raby of Destination Dentistry in Custer, SD (runtime: 24:37)
Walter reveals the secrets to his practice’s success with Dental Warranty. Here are the highlights (hint: you don’t necessarily have to play a mean bass guitar, but it never hurts…)
4:25 – Walter explains that the Warranty is attractive for Mt. Rushmore tourists who are traveling
5:17 – Walter explains specifically how his practice increased their Warranty acceptance rate all the way up to 72%.
6:42 – Destination Dental presents the warranty to every patient and doesn’t pre-judge who will or will not accept
7:07 – Walter describes their system for remembering to use the warranty each day… post-it notes, cheat sheets, adding to treatment plans, submitting warranties at end of each day.
8:15 – Destination puts a “W” on the patient’s chart if they have a warranty so that when they are scheduling, they can remind them to come back in to keep their warranty active
9:07 – How Destination presents fees… they have line items to show what the recommended treatment, but only one grand total fee. This prevents patients from getting “lost in the numbers.”
10:18 – Verbal skills for presenting the warranty to patients… what Destination says to patients.
11:15 – Destination has warranty certificates prepared in the morning, and for patients getting treatment that day, they give them one more chance to accept the 5 year
13:40 – Review of how Destination got in the habit of offering it to everyone: post-its, reminders on the computer, eventually got in the habit
15:25 – Advice for practices just starting with Dental Warranty… Focus on what you initially liked and pass that on to patients. Have the right attitude – restorations aren’t invincible, and there are things the dentist can’t control. Insurance doesn’t cover redos for ~5 years, now they are protected anyway. Decide to do it, don’t try to do it.
18:23 – Stories to share with patients… dog chews on night guard, stepping on denture. Sharing another patient’s story helps make it real.
19:10 – Destination isn’t doing it for the profit… it’s a benefit for the patient, and a protection for the patient
20:40 – Mentions that when you are first starting, patients with new treatment plans are easier to present to. Patients who already have treatment plans are a little harder to present to… focus on new treatment plans.
21:33 – Benefits of Dental Warranty to your practice. No more eating cost of redos. Protect patients against life events. Patient relationship. Protection for the office
How I Get 75% Acceptance on the 5 Year Warranty Office Manager: Wendy in Salt Lake City, UT (runtime: 7:25)
Wendy’s practice achieves as high as 75% acceptance on their 5 Year Dental Warranty each month. Listen as she describes her approach and shares specifically what verbal skills and phrases she uses when presenting Dental Warranty to patients…
Create Loyal Patients, Close Big Cases, and Prevent Cancellations With Dental Warranty Steven J Anderson (runtime: 12:27)
Steve shares 3 ways your practice can get the most out of Dental Warranty. Learn how to maximize patients, profits, and production by leveraging Dental Warranty to win loyal patients, close big cases, and prevent cancellations and hygiene inconsistency.
Steven J. Anderson is an in-demand speaker and author, and has presented at every major dental event in the English speaking world. Steve founded the Crown Council, a prestigious dental association for top dentists. He founded the Total Patient Service Institute, which has helped thousands of dentists reach their full potential through better practice management and patient service and communication. He also founded the Smiles for Life Foundation, which has worked with dentists nationwide to raise over $35M for children’s charities.
(800) 691-7234
answers@dw-corp.com
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Walter Raby, Practice Administrator at Destination Dentistry (and, as you can see, part-time rock star!)
