As a dentist, you gain knowledge by being active in a study club, dentist group, or specialty group. You are also educated through CE credits. One thing that isn’t discussed enough is having a mentor or coach to learn from.
We asked Dr. Ginger Bratzel (dentist, coach, and copywriter) if she would provide us with an article about this topic. Her blog discusses why mentors are beneficial and how important it is to have one.
Enter Ginger...
The Power of Mentors and Coaches
As a dentist, marketer, copywriter, parent, and continual student of life, I have invested a lot of time and effort dissecting what makes anyone good at what they do. As spectators, we can watch the end results of professional athletes when they are mastering their craft. We admire their talent but do not always understand that their journey was not made alone. We have to remember that it was a team of trainers and coaches that got these athletes to this point.
And when it comes to business success, I find it is no different. Smart people invest in themselves and understand it is a never-ending journey of growth and development. Nowhere is it written that when you finish school, you don’t need a teacher or two.
Smart people Will continue to invest in themselves.
They understand it is a never-ending journey of growth and development.
I had a favorite high school English teacher (but not my favorite subject) who challenged us with the power of words. We had to create our own dictionary for one assignment. He gave us a limit of 500 nouns, 500 verbs, 100 adjectives, and 100 adverbs. Plus we had to be able to define the words in our dictionary with words that already existed in our word list.
Each word became precious, not to be wasted. I thought since I was creating my own language, I was going to omit any negative terms from my dictionary. At the end of the project, he gave us writing assignments on different topics. We could only use the words in our dictionaries to complete it. My dictionary was lacking. Try explaining why water goes down the drain one way in one hemisphere and then the opposite way in another with a list of words like "love, goal, and sunset."
No longer did I take for granted that there would always be another word for my use. This was the first person who challenged me to think outside of the box in everything I do.
(One girl in my class, Marisa, had the word "go" in her dictionary and her definition was "to pee.” Marisa was good at creative writing!)
one of his proudest moments was when he received my letter and saw the “Dr.” in front of my name.
Many years later, I had the opportunity to treat my English teacher as a patient. He moved many times but through social media, I was able to contact his publisher (yes, he was an author as well). I sent him a note thanking him for pushing me and being the first person to challenge me to think different. He said one of his proudest moments was when he received my letter and saw the “Dr.” in front of my name.
ABOUT THE AUTHOR
Dr. Bratzel is a dentist, coach, and award winning copywriter and marketer.
She is the author of “Secrets To Creating A Prosperous Practice:
The Mindset, Business, And People To Get You To Your Dream Practice.”
Dr. Bratzel is known for her “no holds barred and shoot straight from the hip”
approach to practice growth and patient attraction.
You can get more information about her book and programs at
GingerBratzel.com.